SAMED Annual Conference 2024

Empowering Medtech’s Tomorrow, Together

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Empowering Medtech’s Tomorrow, Together

The South African Medical Technology Industry Association (SAMED)’s annual conference is our flagship gathering with members and industry insiders, and SAMED’s best-attended event. The conference provides insights and information on the ever-evolving healthcare and medical technology sector. Our annual conference creates dynamic conversation opportunities between medical technology suppliers and key industry stakeholders including the private and public healthcare sectors, policy makers, trade enablers and patients.

This year’s conference theme is devoted to empowering the SAMED collective – the shared core which encompasses both our members and stakeholders – to progress towards a collaborative, inclusive and constructive future.

With your participation, we are seeking successes that go beyond what is currently on our radar.

We can influence the future with the actions we take today by boldly striving to embed diversity, equity and inclusion, raise the profile of medtech, enable patient-centric healthcare and resolve concerns of members, patients and health sector role players.

Through the sharing of knowledge, experiences and enthusiasm, we can strengthen sustainability.

And by purposefully moving the needle together with stakeholders and partners, we can co-create a solution mindset and realise greater impact for patients, member companies and the health system.

Professional
Event

Engaging
Sessions

Expert
Speakers

Practical
Learning

Prime
Networking

Diverse
Participation

Programme

*This draft programme is subject to change and all speakers to be confirmed

08:00 Arrival and registration

09:00 Opening / Welcome | Peter Mehlape, Outgoing-SAMED Chairperson

09:15 Patient Impact Keynote Address | Dr Viola Morolo, Founder, African Synergy Health

10:00 Candid CEO Conversations 

Moderator: Thembekile Mrototo

Executives from the medtech industry share their views on matters of impact:

  • Green medtech and ESG
  • Diversity, equity, and inclusion
  • Innovation and AI
  • The Medtech Master plan
  • National health insurance
  • Medical Scheme reimbursement and pricing pressures
  • Public sector debt
  • The changing Regulatory landscape
  • Doing business in Africa and abroad

Invited Panellists

    • Carla Silva, Managing Director, B. Braun Medical South Africa
    • Dr Sybil Seoka, Managing Director, Ample Resources
    • Ian Wakefield, Managing Director, Becton Dickinson, Africa
    • Scott de Oliveira, Vice President, Sub-Saharan Africa, Merit Medical
    • Michel Rouessart, Exco Member, SA Biomedical

10:50 Networking break

11:20 Whistleblowers: Safeguarding SA’s future and the legal frameworks to protect them | Michelle Tissong, Attorney, Judin Combrinck

A whistleblower is a person who discloses information regarding actions that are unlawful, illicit or against public interest, that he/she has witnessed, especially in the context of his/her work. By disclosing this information, whistleblowers take the risk of facing reprisal from those who are alleged of wrongdoing. We look at what is needed to defend whistleblowers, and advocate on their behalf where their disclosures speak to the public interest of South African medtech, healthcare and patients.

Moderator: Michelle Tissong, Attorney, Judin Combrinck

Invited Panellists

    • Lulama Qabaka, Ethics and Anti-corruption Specialist, The Ethics Institute (TEI)
    • Karam Singh, Executive director, Corruption Watch
    • Pranesh Maharaj, Chief Programme Portfolio Officer, Special Investigations Unit – HSACF
    • Thomas Marx, Executive Head: Forensic Services, LouwMoonsamyWayne

PARALLEL SESSION

12:20 In an age of cybercrime, how do we keep patients and their data secure

Healthcare is increasingly becoming a lucrative target for cyber-criminals. A Journal of the American Medical Association report found that between 2016 and 2021, the number of ransomware attacks on healthcare delivery organizations more than doubled, exposing the personal health information of nearly 42 million patients.  As the world moves toward legislated cyber security standards, we look at the important role of the medtech industry to help reduce cyber-attacks on hospital systems and together with healthcare institutions build a cyber-resilient South African healthcare system.

Invited Panellists

  • Moderator: Michelle Govender, Chief Executive Officer, Octarity
    • William Hodson, Head of Quality & EHS: Inspection body Quality manager, Siemens Healthineers
    • Francois Labuschagne, Managing Director, DQS

13:10 Networking lunch

14:10 A Continent Converging: African Regulatory Round Table | Oliver Naidoo, Managing Director, JC Auditors

Join an engaging discussion where regulatory authorities from across the continent come together to share insights, strategies, and success stories from their regulatory journeys.

This interactive session is an opportunity to connect, learn and contribute to the advancement of regulatory systems and practices in Africa.

The session will delve into:

  • Uncovering key elements that drive successful regulatory outcomes.
  • Effective stakeholder communication and engagement strategies.
  • Unique challenges and opportunities when navigating the intersection of medical technology and pharmaceuticals.
  • Effective ways that regulators and industry can support each other to enhance regulatory systems and outcomes.
  • The role of conformity assessment bodies and how they can support regulators.
  • Best practices in online platform implementation.
  • Critical success factors for the harmonization of regulations across the continent.

Invited Panellists

  • Moderator: Avanthi Govender Bester, SAMED Board Member, Associate Director – Regulatory Affairs and Quality, Alcon
    • Bezawork Berhane, Medical Device Manufacturer Inspector, Ethiopia Food and Drug Authority
    • Emmanuel Nkrumah, Director – Medical Device, Cosmetics and Household Chemical Substances, Ghana Food and Drug Authority
    • Frank Laban, Principal Registration Officer – Allied Substances, Zambia Medicines Regulatory Authority
    • Khanyisile Nkuku, Medical Device and IVD Registration Officer, South African Health Products Regulatory Authority

15:10 Women leading economic transformation in South Africa | Lerato Sithole, Founder, Think and Grow Rich Africa

President, Cyril Ramaphosa, has vowed to allocate 40% of public procurement expenditure towards women-owned enterprises. We explore women as a catalyst for change in transforming medtech diversity, equity and inclusion. We unpack both government and business role in being early adopters and leading the empowerment of women.

Invited Panellists

    • Dr Sybil Seoka, Managing Director, Ample Resources
    • Kealeboga Molefe, Associate Director, Transcend Corporate Advisors
    • Tanya Vogt, Executive Officer, SAMED
    • Katekani Mabasa, Global Business Operations Director, Radiology Informatics, Philips
    • Dave Roberts, Director, Duzane Afrika Medical
    • Kenny Khanye, Commercial Director: South Africa, Smith+Nephew

16:30 End Sessions

17:00 Join us for a Cocktail Networking Event

*This draft programme is subject to change and all speakers to be confirmed

11:20 Value-Based Healthcare: everyone is talking about it but are they doing it and if so, what are the measures of success? | Dr Sandile Mhlongo, Curis Healthcare

Value-based healthcare is a frequent topic in healthcare transformation discussions. Value-based approaches to organizing care are widely touted as critical to improving the health outcomes of patients worldwide and controlling runaway healthcare costs.  Health system transformation requires a multi-stakeholder approach, yet it remains unclear how e.g. providers, patients, payers and industry must collaborate to support the transition.

Invited Panellists

    • Dr Paul Soko, Chief Medical Officer, Life Healthcare
    • Fundile Gebremedhin, Director of medical devices and health technology procurement management, NDoH
    • Bridget McNulty, Co-Founder, Sweet Life
    • Niri Bhimsan, Head: Health Technology Assessment, Discovery
    • Faizel Jacobs, General Manager, SASS – The South African Society of Ostomates

12:20 Following the science, even if it means swimming against the stream

Developing IVDs that innovate in and out of the laboratory. This session will look at:

  • What is the roadmap required for the co-design, development and implementation of new diagnostics for improving the health of South Africa and Africa
  • What it takes to develop diagnostics that can shape the way healthcare is delivered.
  • What is needed to improve access and quality of laboratory and diagnostic services for low-income populations in Africa.
  • Market interventions towards increased affordability of diagnostic testing and reduction of user-fees.

How can we bring together appropriate expertise to develop a strategy for innovative digital diagnostics that address health needs specific to the different regions of the African continent?

Invited Panellists

  • Moderator: Thembekile Mrototo
    • Prof Lesley Scott, Lead: Research & Development, WITS Diagnostic Innovation Hub (WDIH)

13:10 Networking lunch

14:10 Exponential innovation in Medtech: Unleashing the full potential of digital technologies 

Expanding use of digital technologies is powering advances in care delivery, health management, intervention, administration, and clinical research. Technologies including telehealth, electronic health records, wearable devices, AI, mobile health applications and digital therapeutics are increasingly being embedded in the healthcare system. These provide an opportunity to improve patient outcomes and reduce costs by increasing the availability of relevant information, remote monitoring, allowing better diagnosis, treatment, and care. In this session, we will identify opportunities for digital health uptake and barriers that need to be overcome, including how we align people, processes, and governance to unlock fail-proof digital innovation.

Invited Panellists

  • Moderator: Hannes van der Merwe, Senior Manager, Deloitte
    • Dr Roze Phillips, African Futurist, Founder and CEO of Abundance at Work
    • Dr Noluthando Nematswerani, Head: Centre for Clinical Excellence, Discovery Health
    • Dr Richard Tuft, Executive Director, Radiological Society of South Africa

16:30 End Sessions

17:00 Join us for Cocktail Networking Event

*This draft programme is subject to change and all speakers to be confirmed

08:00 Arrival and registration

09:00 Welcome and Opening | Scott de Oliveira, SAMED Vice-Chair

09:10 Keynote Address “Crossing the River of Change” | Lerato Sithole, Founder and CEO, Think and Grow Rich Africa

09:45 Powering local innovation and manufacturing in medtech | Thembekile Mrototo

Countries around the world are implementing localisation requirements and policies to support their broader economic and public health policy objectives. This trend has clear implications for the medtech industry, and this session looks at the various ways countries are going about localisation, to what extent localisation can improve/hinder access to medical technology what makes companies tick when it comes to investment decisions and whether or not to localise their production/presence in different markets. This session will explore:

  • Reducing global inequalities in the supply and distribution of medtech
  • Building a conducive policy and regulatory environment to promote investor confidence and accelerate local manufacturing not just locally, regionally but also globally
  • The African Continental Free Trade Area (AfCFTA) as an enabler for local manufacture of medtech in South Africa and Africa
  • The Medical Technology Master Plan and Meddic’s Innovation Bridge as facilitation mechanisms for partnering between multinationals and local manufacturers
  • Competition law considerations
  • Contract manufacturing: how and what

Invited Panellists

  • Stuart Blackbeard, Sales Engineering Department Manager, Southern Implants
  • Dr Michelle Mulder, Executive Director, SAMRC
  • Heather Irvine, Partner, Bowmans
  • Peter Mehlape, Outgoing SAMED Chairperson

10:35 Networking break

11:05 Adapting to critical supply chain disruption | Tracy Moonsamy, Sustainability and Risks Executive and Head of Innovation, Beier

African logistics and supply chain management capabilities are essential to the performance of the continent’s commercial and humanitarian supply chains. Regulatory compliance, vendor management, quality control, demand forecasting, supply chain visibility, global supply shortages, cost management, counterfeit components, raw material shortages, regional conflicts/wars, political unrest, electricity shortages, climate change and other factors are causing disruptions to the supply chain of medical technologies. We look at navigating these disruptions and developing more resilient supply chains. What are the challenges and how do we overcome them?

Invited Panellists

  • Liako Mofo, Senior Economist, TIPS
  • Dr Anushka Coovadia, Founder and Partner Usizo Advisory Services
  • Lunga Maloyi, Director: Economic Policy Unit, BUSA
  • Bekircan Kaynak, Managing Director J&J Medical, South Africa
  • Anthony Diack, Managing Director, DSV Healthcare
  • Keshava Naidu, Partner: Africa Advisory Clients & Markets leader, PwC South Africa
  • Cindy Bode, National Healthcare Vertical Manager, DB Schenker Life

12:05 Give the planet a seat at the table | Thembekile Mrototo

Tackling climate change is an overwhelming task for many organisations. Every government, business, person and initiative can contribute. The only way to instil environmental responsibility into all projects is to ‘give the planet a seat at the table’. We explore green medtech and what it will take to move to zero climate impact in a sector that is synonymous with single-use disposable technologies. We see what companies can do to reduce carbon emissions, make environmentally conscious product decisions, and create a sustainable medtech sector.

Invited Panellists

    • Andre Nortje, Environmental Sustainability Manager, Netcare
    • Tracy Moonsamy, Sustainability and Risks Executive and Head of Innovation, Beier
    • Mark Kaplan, Co-Founder and CEO, Chapter Zero Southern Africa

12:55 Networking lunch

13:55 Creating capacity: medtech regulatory and quality affairs | Athene Saul, Senior Regulatory Affairs & Quality Manager, Smith + Nephew

Medical device and IVD regulations, including fringe regulations, is a complex landscape, both locally and abroad. Developing and retaining the knowledge and skill sets necessary to navigate these complexities has become a burning point for medtech companies. In this session, we provide an opportunity for young (and old) talent interested in the field of regulatory affairs to ask questions, build understanding, and network with established regulatory professionals to ignite interest in this challenging but rewarding medtech field.

Invited Panellists

  • Madeleine Pearce, Director of Regulatory Affairs: International Region, Middle East, Türkiye, and Africa, Philips Healthcare
  • Anton Coetzee, Treasurer, Medical Device Manufacturers Association of South Africa (MDMSA)
  • Victor van Vuuren, Independent Consultant, HolaVic Consulting (Pty) Ltd

14:55 Empowering Equitable Healthcare | Thembekile Mrototo

Addressing patient health equity can feel like an overwhelming, intractable problem. It takes commitment and leadership to move the needle and address diversity in the research and development of innovative medical treatments and technologies.

We look at how to bring diversity (gender, age and ethnicity) to more than just clinical trials but expanding it to bringing surgeries closer to underserved populations and opening hospitals and surgery centres near where patients live.

How do we expand programs to ensure that whoever performs the surgery is able to engender trust and comfort? Having an impact requires clear metrics to understand what is working and create conscious change.

We need steps along the journey that show progress as the underlying causes are obviated. How equal are diagnosis rates? How clear is the clinical mandate to treat all populations or the funding pathways available? How difficult is the journey from home to care for disadvantaged populations? How diverse are the healthcare professionals providing care? After identifying the root causes, we need a set of metrics that we can relentlessly drive to show they are being addressed. What is medtech’s role in recognizing and addressing disparities in equitable care? And what about those extremely vulnerable and marginalised patients with rare diseases? How can UHC support or hinder them from getting the care they need at an affordable cost?

Invited Panellists

  • Prof Morgan Chetty, Head of the Independent Practitioners Association Foundation (IPAF)
  • Kelly du Plessis, Rare Disease Access Initiative (RDAI)
  • Faizel Jacobs, General Manager, SASS – The South African Society of Ostomates
  • Alton Samuels, Director, Klinck & Samuels

16:15 Closing / Thanks | Tanya Vogt, Executive Officer, SAMED

*This draft programme is subject to change and all speakers to be confirmed

11:05 Integrating start-ups in the industrial innovation ecosystem | Thembekile Mrototo

Frugal Innovation, From Problem to Product. Learn how innovators, SMMEs, investors and incubators are partnering up to empower startups and innovators turning challenges into opportunities.

Invited Panellists

    • Llew Claasen, Founder & Managing Partner, Newtown Partners, SA
    • Bongani Sithole, Managing Director, Founders Factory Africa
    • Dr Michelle Mulder, Executive Director, SAMRC

12:05 Putting healthcare data to work: data as a tool for growth, collaboration, market access and improving healthcare outcomes | Dr Sandile Mhlongo, Managing Partner, Curis Healthcare Solutions

This session will look at the need for data to drive conversations and build relationships both in the private and the public sector and to enact meaningful change in both the medtech sector and healthcare overall. We explore best practices for creating real-world evidence, the meaningful use of data and transparency needed to ensure equitable access to data. This should include creating feasible alternative risk-sharing models for medical technologies.

Invited Panellists

    • Dr Ayanda Mbuli Madikazi, General Manager, Medscheme
    • Alykhan Vira, Executive Manager, Quantium
    • Dr Jacco Keja, VP Real World Evidence Solutions, IQVIA

12:55 Networking lunch

13:55 Where ethics and new technologies intersect: assessing ethical considerations for the medtech industry | Thembekile Mrototo

Artificial Intelligence, robotic interventions, digital therapeutics, genomics, and other innovations are changing the medical device landscape. It may be time to pause and consider the ethical implications of rapidly evolving new technologies fuelled by the 4th industrial revolution. What are the ethical considerations for medtech emergent technologies? Should we sacrifice innovation in favour of ethics or is there enough space for both to work synergistically? How do we ensure that we keep the patient at the heart of innovation and avoid fuelling health divides just for the sake of innovation?

Invited Panellists

  • Dr Dusty-Lee Donnelly, Senior Lecturer, Director of the Maritime Law and Maritime Studies Unit, University of KwaZulu-Natal
  • Dr Seeiso Koali, Research Integrity Office, SAMRC
  • Prof Jantina De Vries, Director of the Ethics Lab, University of Cape Town
  • Prof Bruce Bassett, Head: Cosmology Group, AIMS South Africa

16:15 Closing and Vote of Thanks | Tanya Vogt, Executive Officer, SAMED

Delegate Fees

SAMED Members: In-person
Early Bird: R3,000/p (before 15 August)
Standard: R3,500/p (From 16 August)

SAMED Members: Virtual
Standard: R2,000/p

SAMED Gala Dinner only (16 Sept)
Standard: R800/p

Non-members: In-person
Early Bird R4,500/p (before 15 August)
Standard R5,000/p (from 16 August)

Healthcare Professionals: In-person
Early Bird R4,000/p (before 15 August)
Standard R4,500/p (from 16 August)

Non-members: Virtual
Standard R2,750/p

Click Here to Register

All fees listed are per person and are exclusive of 15% VAT. Only sessions from the main plenary will be streamed. Virtual delegates will have access to streamed sessions and breakaway session recordings. In-person delegates will have access to all sessions, streams and recordings as well as the SAMED Gala Dinner.

Early bird prices are valid until 15 August 2024. For group bookings of 5 or more delegates, please email james@creativespacemedia.co.za or if you require a quote to be issued in order to raise a PO.

Registration prices include a full 2-day conference programme, catering, and access to the exhibition.

Please note the Gala Dinner Tickets are sold separately and not included with the registration fees.

Our sponsors

Thank you to our partners and sponsors for their support in enabling a sustainable, ethical and transformed medical technology industry that ensures patient access to medical technologies.

Gold Sponsors

Silver Sponsor

Bronze Sponsors

Trade Exhibitors

Session Sponsors

Join the South African Medical Technology Industry Association

SAMED is committed to enabling a sustainable, ethical and transformed medical technology industry that ensures patient access to medical technologies.

Our Speakers

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Peter Melaphe
Chairperson | SAMED

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Tanya Vogt
Executive Officer | SAMED

Sponsorship Opportunities

Download our conference sponsorship opportunities and booking form

Contact us to discuss your 2024 opportunities: communication@samed.org.za

Partnership Packages

Fee: R 80,00.00

  • Welcome speaking slot on the conference programme
  • 6m x 3m shell scheme exhibition stand with furniture and back wall graphic
  • Advert and company profile in the event programme
  • Insertion of company collateral into the delegate gift bag
  • Primary branding on all event collateral (lanyards, banners, screens, programmes etc) at the conference, exhibition & gala dinner
  • Primary branding on all event invitations and communications
  • Primary branding and company logo to be included on the sponsor loop video
  • Primary branding and company profile on the event website
  • Primary branding at registration and communal areas
  • Primary branding on post-event emails
  • 5 x push notification via the event app
  • Company banners and branding are interspersed throughout all event venues
  • Corporate video to be played at strategic moments during the event
  • 3 x VIP seats to attend the conference
  • 2 x VIP seats to attend the gala dinner
  • 2 x boosted social media posts (LinkedIn and Facebook)
  • Video interview of company executive at the event
  • Dedicated and focused media and PR
  • Comprehensive post-event ROI document
Fee: R60,000.00

  • Welcome speaking slot in the conference programme
  • 3m x 3m exhibition stand
  • Insertion of company collateral into the delegate gift bag
  • Secondary branding on all event collateral (lanyards, banners, screens, programmes etc) at conference, exhibition and gala dinner
  • Secondary branding on all event invitations and communications
  • Secondary branding and company logo to be included on the sponsor loop video Secondary branding and company profile on the event website and all digital platforms Secondary branding at registration and communal areas
  • Secondary branding on post-event emails
  • 3 x push notifications via the event app
  • Company banners and branding are interspersed throughout all event venues
  • Corporate video to be played at strategic moments during the event
  • 2 x VIP seats to attend the conference
  • 1 x VIP seats to attend the gala dinner
  • Comprehensive post-event ROI document

Fee: R40,000.00

  • Welcome or speaking slot on the conference programme
  • Insertion of company collateral into the delegate gift bag
  • Tertiary Branding on all event collateral (lanyards, banners, screens, programmes etc) at the conference, exhibition & cocktail function
  • Branding on all event invitations and communications
  • Tertiary branding and company logo to be included on the sponsor loop video Tertiary branding and company profile in the event website
  • Tertiary branding at registration and communal areas

Trade Exhibition and Session Packages

Fee: R 10,00.00

Additional trade delegate: -15% in-person delegate fee

  • 2 x 3 Trade stand (assigned position)
  • Trestle table and two chairs
  • Two trade delegates
  • Logo in programme
  • Company profile on event page max 200 words with 1 link
  • 1 x push notification via event app
  • Announcements of any stand competitions via MC and / or app

Plenary session fee: R6,000.00

  • No parallel stream: Full delegate compliment as audience
  • 60-second video played at the start of the session
  • 1 x push notification via event app (if available)

Parallel session fee: R6,000.00

  • Parallel stream: Split delegate compliment as audience
  • 60-second video played at the start of the session
  • 1 x push notification via event app (if available)

Other Opportunities

Fee: R 50,00.00

  • Branding of food stations (tea / lunch)
  • 2 x Pull up banner at the registration area
  • 2 x Pull up banners in the exhibition space

Fee: R 50,00.00

  • Co-branded with SAMED
  • 1 Flyer permitted per delegate bag
  • 1 x push notification via event app (if available)

Fee: R 15,000.00

  • Co-branded name badges and lanyards

Fee: R 5,000.00

  • In delegate bags / on seats

Fee: R 10,000.00

  • “Brought to you by…” branding on the table
  • Pull up banner at the gala event
  • Speaker(s) assigned to your table
  • Discretion on seating at your table
  • 1 x push notification via event app during the Gala Dinner (if available)

Fee: R 15,000.00

  • Co-branded awards / certificates
  • Special mention at awards ceremony during gala dinner
  • 1 x push notification via event app during the Gala Dinner (if available)
  • 1 x Pull up banner at gala dinner
  • 4 x free gala dinner seats

Fee for delegate gifts: R 30,000.00

Fee for speaker gifts: R60.000.00

  • Co-branded gifts

Fee: No Fee

  • Branded notepads and/or pens at own cost supplied to SAMED in advance of the event

Fee: No fee

  • Branded water station and cups at own cost supplied to delegates
  • 1 x push notification via event app (if available)

Fee: No fee

  • Coffee station position (according to the space availability)
  • One delegate to manage the stand
  • Branded coffee station and coffee materials at own cost